Table of Contents
I. Introduction 🌟
In today’s digital age, online education has become a booming industry. From individual
instructors to large educational institutions, everyone is harnessing the power of the
internet to share their knowledge and skills. If you’re planning to create and sell online
courses, you may have come across two popular platforms: Thinkific and Teachable.
🖥️

In this blog post, we will dive deep into the world of online course creation and compare
these two leading platforms in terms of pricing, course creation tools, course marketing
tools, customer support, and integrations. Our goal is to help you decide which platform
best fits your needs and to set you on the path to success in your online course
business. 🚀
Let’s begin by understanding what Thinkific and Teachable are all about. Thinkific is an
all-in-one platform that allows you to create, market, and sell online courses. It offers a
user-friendly interface, powerful customization options, and a wide range of features
designed to make your course creation journey as smooth as possible. On the other
hand, Teachable is another popular online course platform with a focus on providing a
seamless course creation experience, while also offering a suite of tools for marketing
and selling your courses. 🌐
Now that we have a basic understanding of these platforms, let’s delve into the details
and compare them based on various aspects. 😊
II. Pricing 💰
When choosing an online course platform, pricing is an essential factor to consider.
Both Thinkific and Teachable offer a range of pricing plans to cater to different business
requirements.
🔸 Thinkific pricing plans and features:
●Free Plan: Access to core features and three courses. Great for getting started.
🆓
●Basic Plan: $49/month, unlimited courses, custom domain, and email
integrations. Perfect for beginners. 🌟
●Pro Plan: $99/month, additional features like course bundles, advanced pricing,
and priority support. Ideal for growing businesses. ⚡
●Premier Plan: $499/month, comprehensive features for large enterprises,
including onboarding and unlimited growth packages. 💼
🔸 Teachable pricing plans and features:
●Free Trial: 14-day free trial with access to all features. Test the platform before
committing. 🆓
●Basic Plan: $39/month, unlimited courses, custom domain, and 5% transaction
fees. Ideal for new course creators. 🌟
●Professional Plan: $119/month, advanced features like course completion
certificates and no transaction fees. Perfect for established businesses. ⚡
●Business Plan: $299/month, comprehensive features for large enterprises,
including priority support and 100 admin users. 💼
Comparison of Pricing Plans and Features
In comparing pricing plans, Thinkific offers a free plan, while Teachable provides a 14-
day free trial. Thinkific’s plans are slightly more affordable, with the basic plan starting
at $49/month compared to Teachable’s $39/month, but with a 5% transaction fee. Both
platforms offer a range of features within their pricing tiers, making them suitable for
different business needs. 🎯
III. Course Creation Tools 🛠️
Creating engaging and high-quality courses is crucial for online course success. Both
Thinkific and Teachable provide tools to help you achieve that.
🔸 Thinkific course creation tools:
1.Drag-and-drop course builder: Thinkific’s user-friendly course builder lets you
create and organize course content with ease, using a simple drag-and-drop
interface. This feature saves you time and effort, making course creation more
accessible. 🧑💻
2.Quizzes and surveys: Thinkific allows you to add quizzes and surveys to your
courses, helping you assess student understanding, gather feedback, and
improve the learning experience. These interactive elements can enhance
student engagement and retention. 📚
3.Multimedia compatibility: Thinkific supports various media types, including video,
audio, text, PDFs, and images, allowing you to create dynamic and diverse course
content that caters to different learning styles. 🎥
4.Drip content: With Thinkific, you can schedule content releases over time,
gradually providing students access to course materials. This can help keep
students engaged and prevent them from becoming overwhelmed by too much
information at once. 🗓️
Thinkific offers a simple and intuitive course builder, allowing users to create courses
with ease. Features include drag-and-drop functionality, quizzes, surveys, and
multimedia compatibility. 📹
🔸 Teachable course creation tools:
1.Drag-and-drop course builder: Teachable also features a user-friendly course
builder with drag-and-drop functionality. It simplifies the course creation process,
allowing you to quickly build and organize course content. 🧑💻
2.Quizzes: Teachable enables you to add quizzes to your courses, helping you
assess student understanding and provide opportunities for self-assessment.
Quizzes can improve the learning experience and keep students engaged. 📚
3.Multimedia support: Teachable supports a wide range of file types, including
video, audio, text, and images, allowing you to create diverse and engaging
course content that caters to various learning preferences. 🎥
4.Lecture comments: Teachable offers lecture comments, enabling students to
interact with both the course creator and their fellow students. This feature
fosters a sense of community and can lead to increased engagement and
retention. 🗣️
5.Drip content: Like Thinkific, Teachable allows you to schedule content releases
over time, gradually providing students access to course materials. This helps
maintain student engagement and manage the pace of learning. 🗓️
While both platforms offer similar course creation tools, Teachable provides added
features like lecture comments, which can improve student engagement and retention.
However, Thinkific’s course builder is known for its ease of use and simplicity. 🏆
🔍 Comparison of Course Creation Tools:
When comparing course creation tools, both platforms offer similar features, such as
drag-and-drop course builders, quizzes, and multimedia support. However, Teachable
provides added features like lecture comments, which can improve student engagement
and retention. Conversely, Thinkific’s course builder is known for its ease of use and
simplicity, making it an attractive option as well. 🏆
IV. Course Marketing Tools 📈
Thinkific Course Marketing Tools:
●Promotional pricing: Thinkific allows you to create time-limited or limited-quantity
promotions for your courses, such as discounts or coupon codes. This feature
can help you attract new students and incentivize purchases during promotional
periods. 🎁
●Course bundles: With Thinkific, you can bundle multiple courses together to offer
special package deals to your students. This feature can help increase revenue
and encourage students to enroll in more than one course at a time. 📦
●Affiliate marketing: Thinkific offers an integrated affiliate program that enables
you to partner with affiliates to promote your courses. You can set up custom
commission rates and track affiliate performance, helping you grow your reach
and attract more students. 💼
●Built-in sales pages: Thinkific provides customizable, mobile-responsive sales
pages for your courses. These pages can be tailored to match your branding and
showcase the benefits of your courses, making it easy for potential students to
enroll. 🖥️
●Email marketing integrations: Thinkific integrates with popular email marketing
tools like Mailchimp and ConvertKit, allowing you to connect with your students
and prospects via email campaigns, newsletters, and automated sequences. 📧
Teachable Course Marketing Tools:
●Promotional pricing: Teachable also offers promotional pricing features,
including discounts, coupon codes, and timed promotions. This allows you to run
targeted marketing campaigns and incentivize students to enroll in your courses.
🎁
●Course bundles Like Thinkific, Teachable allows you to bundle courses together
to offer special package deals. This feature encourages students to explore
multiple courses and helps you generate additional revenue. 📦
●Affiliate programs: Teachable’s affiliate program lets you partner with affiliates to
promote your courses, offering custom commission rates and detailed tracking.
This can help you expand your reach and drive more enrollments. 💼
●Integrated email marketing: Teachable has a built-in email marketing system that
enables you to send targeted campaigns, course announcements, and
promotional emails directly from the platform. This makes it easy to engage with
your students and prospects without relying on third-party integrations. 📧
●Advanced sales features: Teachable supports one-click upsells and order bumps,
allowing you to offer additional products or services at the point of purchase.
These features can help increase your average transaction value and boost
overall revenue. 💰
🔍 Comparison of Course Marketing Tools:
Both platforms offer similar marketing tools, with Thinkific having a slight edge in terms
of built-in email marketing capabilities. Teachable, on the other hand, has limited email
marketing functionality, which may require additional integrations. Both platforms
support affiliate marketing, promotional pricing, coupons, and upselling features to help
you grow your online course business. 🌱
V. Customer Support 📞
🔸 Thinkific Customer Support:
●Email support: Thinkific provides email support for all users, allowing you to get
in touch with their support team to address any questions or concerns. This
ensures you receive personalized assistance and guidance. 📧
●Extensive knowledge base: Thinkific offers a comprehensive knowledge base
that includes articles, guides, and tutorials covering a wide range of topics. This
self-help resource helps you find answers to common questions and learn how to
use the platform effectively. 📚
●Webinars and training: Thinkific regularly hosts webinars and training sessions,
covering topics such as platform features, course creation, marketing strategies,
and more. This additional support helps you improve your skills and grow your
online course business. 💡
●Priority support: For users on higher-tier plans, Thinkific offers priority support,
ensuring faster response times and dedicated assistance to address your needs
more efficiently. ⚡
🔸 Teachable Customer Support:
●Email support: Teachable also provides email support for all users, allowing you
to contact their support team to resolve any issues or concerns. This ensures
you receive personalized help when needed. 📧
●Knowledge base: Teachable offers a robust knowledge base with articles, guides,
and tutorials that cover various topics related to using the platform, creating
courses, and marketing. This self-help resource allows you to find answers
quickly and learn more about the platform. 📚
●Live chat support: For users on higher-tier plans, Teachable provides live chat
support, giving you instant access to their support team during business hours.
This feature ensures you receive immediate assistance for urgent issues or
questions. 💬
●Priority support: Like Thinkific, Teachable offers priority support for users on
higher-tier plans. This service provides faster response times and dedicated
assistance, ensuring your needs are addressed efficiently. ⚡
When comparing customer support options, both Thinkific and Teachable offer email
support, knowledge bases, and priority support for higher-tier plans. Teachable has the
added benefit of live chat support for users on select plans, providing instant assistance
for urgent concerns. However, Thinkific’s webinars and training sessions provide
valuable learning opportunities for course creators, making it a strong contender in
terms of customer support. 🎖️
VI. Integrations 🔗
🔸 Thinkific Integrations:
●Email marketing: Thinkific integrates with popular email marketing tools like
Mailchimp, ConvertKit, and ActiveCampaign, allowing you to manage email
campaigns, nurture leads, and communicate with your students effectively. 📧
●Payment gateways: Thinkific supports integrations with major payment
gateways, such as Stripe and PayPal, making it easy for your students to make
secure payments and for you to receive funds seamlessly. 💳
●CRM and automation: Thinkific can be connected to CRM (Customer Relationship
Management) platforms like Salesforce and automation tools like Zapier, helping
you manage and automate various aspects of your business, such as lead
generation and customer communication. 🔄
●Analytics: Thinkific integrates with Google Analytics and other tracking tools,
allowing you to monitor the performance of your courses and marketing efforts,
enabling data-driven decision-making. 📈
🔸 Teachable Integrations:
●Integrated email marketing: Teachable has a built-in email marketing system,
allowing you to send targeted campaigns, course announcements, and
promotional emails directly from the platform. This eliminates the need for third-
party email marketing integrations. 📧
●Payment gateways: Like Thinkific, Teachable supports integrations with major
payment gateways, including Stripe and PayPal, providing a secure and seamless
payment experience for your students. 💳
●CRM and automation: Teachable can also be connected to CRM platforms like
Salesforce and automation tools such as Zapier, helping you manage and
automate various tasks related to lead generation, customer communication, and
other business processes. 🔄
●Analytics: Teachable integrates with Google Analytics, Facebook Pixel, and other
tracking tools, enabling you to monitor your course and marketing performance,
and make data-driven decisions to improve your online course business. 📈
🔍 When comparing integrations, both Thinkific and Teachable offer similar options,
such as payment gateways, CRM and automation tools, and analytics integrations.
However, Thinkific has a slight edge in email marketing integrations, offering
connections to popular third-party platforms, while Teachable opts for a built-in email
marketing system. Depending on your preferences and business needs, either platform
could provide the integrations that best support your online course endeavors. 🌟 🤝
VII. Final Verdict 🎯
After evaluating the key differences between Thinkific and Teachable, it’s time to draw
conclusions and provide recommendations based on specific business needs. In this
section, we will summarize the main points of comparison and offer guidance to help
you make the best choice for your online course business.
1.Pricing: Thinkific offers a free plan, while Teachable provides a 14-day free trial.
Thinkific’s plans tend to be more affordable, making it a better option for those
on a tighter budget. However, Teachable’s transaction fees on its basic plan
should be considered when comparing costs. 💸
2.Course creation tools: Both platforms offer intuitive drag-and-drop course
builders, quizzes, and multimedia support. Teachable stands out with its lecture
comments feature, which fosters student engagement. Thinkific, on the other
hand, is known for its ease of use and simplicity. Your choice should be based on
which set of features better aligns with your teaching style and course format.
🛠️
3.Course marketing tools: Teachable has an edge with its integrated email
marketing system and advanced sales features, such as one-click upsells and
order bumps. However, Thinkific’s integration with popular email marketing tools
and its range of promotional tools make it a strong contender as well. Your
decision should depend on your marketing strategy and preferred email
marketing platform. 📣
4.Customer support: Both platforms offer email support and extensive knowledge
bases. Thinkific provides priority support on its Pro and Premier plans, while
Teachable offers priority support on its Business plan. Depending on the level of
support you require, choose the platform that best meets your needs in this area.
🤝
5.Integrations: Thinkific and Teachable both provide numerous integrations with
popular third-party tools, allowing you to extend the functionality of your online
course platform. Consider the tools you currently use or plan to use when making
your choice. 🔄
In conclusion, both Thinkific and Teachable are powerful online course platforms with
their own unique strengths. Your choice should ultimately depend on your specific
business needs, budget, and preferred features. Take the time to carefully evaluate each
platform and select the one that will best support your online course business’s
success.
Shiraz Qamar is a seasoned expert in software and technology content, with years of hands-on experience in reviewing software and leveraging it to drive business success. His deep understanding of tech trends, user needs, and business applications enables him to deliver insightful reviews and practical advice. Whether evaluating the latest tools or optimizing solutions for real-world challenges, Shiraz's expertise bridges the gap between innovation and usability, empowering businesses to thrive in a tech-driven world.


















