The demand for all-in-one marketing automation platforms has surged in recent years, and GoHighLevel WhiteLabel has emerged as a game-changer for agencies looking to scale their businesses. With its powerful features, seamless integration, and ability to be fully rebranded, GoHighLevel allows agencies to provide clients with top-notch services under their own brand.
According to a 2023 survey by Statista, 58% of small and medium-sized businesses use marketing automation tools to enhance their efficiency. GoHighLevel’s white-label solution is designed to meet this growing demand by allowing digital marketing agencies, consultants, and entrepreneurs to offer a full suite of marketing and sales tools without developing software from scratch.
Did you know that white-label software has a market size of over $59 billion in 2023 and is expected to grow at a CAGR of 12% by 2030? This incredible growth reflects how businesses increasingly rely on white-labeled solutions to enhance their branding and deliver better client experiences.
GoHighLevel stands out as a top CRM and marketing platform, and its white-label desktop app empowers agencies and SaaS providers to scale their services with personalized branding. By combining powerful tools with full customization, it allows businesses to create seamless experiences under their own identity.
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What Is the GoHighLevel White Label Desktop App?
GoHighLevel WhiteLabel is a fully customizable Customer Relationship Management (CRM) and marketing automation platform that allows agencies to rebrand and sell the software as their own. It enables digital marketing agencies, freelancers, and SaaS entrepreneurs to provide an all-in-one marketing and sales platform to their clients without any development costs.
Unlike traditional CRM tools that require third-party integrations, GoHighLevel offers lead management, email marketing, SMS automation, sales funnels, appointment booking, and reputation management in a single platform.
Feature | White-Label Version | Standard Version |
Branding | Fully customizable (logo, colors) | GoHighLevel branding |
Client Portal | Branded | Generic |
CRM Tools | Included | Included |
Pricing Control | Yes | No |
Benefits
- Build trust with clients by offering a branded experience.
- Simplify operations with GoHighLevel’s integrated tools.
- Stand out in a competitive market with a unique, professional solution.
Who Is the GoHighLevel White Label Desktop App For?
This tool is perfect for:
- Agencies: Enhance client loyalty by offering branded services.
- SaaS Providers: Use the platform to expand your product offerings without development costs.
- Consultants: Scale services effortlessly while maintaining a professional image.
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Why Choose GoHighLevel WhiteLabel for Your Agency?
✔ Complete Customization
With GoHighLevel WhiteLabel, you can fully customize the platform with your brand name, logo, colors, and domain, making it look like your own SaaS product.
✔ No Development Costs
Instead of spending thousands of dollars building your own CRM, you can start offering a premium white-label platform instantly.
✔ Higher Client Retention
Since your clients rely on your custom CRM for their marketing needs, the chances of them switching to competitors decrease significantly.
✔ Multiple Revenue Streams
You can charge clients for subscriptions, onboarding services, premium features, and coaching, making it a profitable business model.
5. How to Set Up Your WhiteLabel GoHighLevel Account
-Sign Up for the SaaS Mode Plan – Visit GoHighLevel and choose the SaaS mode plan for full white-label access.
-Customize Your Branding – Add your logo, brand colors, and custom domain in the settings.
-Set Up Pricing Plans – Define your subscription model (e.g., monthly or yearly pricing).
-Create Automation & Funnels – Build ready-to-use workflows, landing pages, and marketing funnels for your clients.
Step | Action | Outcome |
Purchase Plan | Choose the Pro plan at $497/month. | Access to white-label features. |
Customize Branding | Add your logo, domain, and preferred color scheme. | Tailored branding elements. |
Configure Settings | Set user roles, permissions, and client access. | Streamlined client management. |
Test and Deploy | Ensure all features work as intended. | Smooth rollout of the platform. |
GoHighLevel offers detailed tutorials and resources to make the setup seamless.

4. Pricing and Cost Breakdown
GoHighLevel offers multiple pricing tiers depending on your business needs.
Plan | Price | Features |
---|---|---|
Agency Starter | $97/month | Basic CRM and marketing automation tools. |
Agency Unlimited | $297/month | Unlimited accounts, white-labeling, and advanced automation. |
SaaS Mode | $497/month | Full white-label capabilities, client billing system, and API access. |
If you want a fully branded SaaS business, the SaaS Mode plan is the best choice as it allows you to charge clients recurring fees under your brand.
Hidden Costs
- Custom domain fees (if not already owned).
- Branding design costs for logos and templates.
Key Features and Advantages of the GoHighLevel White Label Desktop App
- Full Customization
Create a tailored experience with your logo, domain, and design. - Integrated Tools
Use built-in CRM, email marketing, and appointment scheduling tools. - Scalability
Add unlimited clients as your business grows. - Client Portal
Deliver a sleek, professional interface for better user engagement.
Best Use Cases for GoHighLevel WhiteLabel
- Marketing Agencies – Offer a branded CRM and automation platform to clients.
- Coaches & Consultants – Automate lead nurturing and client onboarding.
- Real Estate Firms – Manage leads, send SMS follow-ups, and automate booking appointments.
- E-commerce Brands – Run email and SMS marketing campaigns from one dashboard.
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GoHighLevel WhiteLabel vs. Competitors
Feature | GoHighLevel WhiteLabel | ClickFunnels | ActiveCampaign |
---|---|---|---|
WhiteLabel Branding | ✅ Yes | ❌ No | ❌ No |
Automation | ✅ Advanced | ❌ Limited | ✅ Advanced |
CRM & Pipeline Management | ✅ Yes | ❌ No | ✅ Yes |
Membership Sites | ✅ Yes | ❌ No | ✅ Yes |
Pros and Cons of GoHighLevel WhiteLabel
Pros
✅ All-in-One Solution – No need for multiple tools.
✅ Fully Customizable – Your branding, your rules.
✅ Affordable Pricing – Low investment compared to building software.
✅ Scalable Business Model – Monthly recurring revenue from clients.
Cons
❌ Learning Curve – Requires some time to master the platform.
❌ Initial Setup Time – Custom branding and automation setup can take effort.
Tips for Maximizing the Benefits of the GoHighLevel White Label App
- Market Effectively
Showcase the app’s unique features in marketing campaigns. - Offer Tiered Pricing
Create plans for different client needs and budgets. - Leverage Training Tools
Use GoHighLevel’s tutorials to onboard clients quickly.
How Agencies Use GoHighLevel to Scale Revenue
- Charge clients monthly subscription fees for using your CRM.
- Offer done-for-you services like lead generation and email automation.
- Provide premium training and coaching on CRM and automation.
Conclusion
The GoHighLevel white-label desktop app is a game-changer for agencies and SaaS providers. Its customizable branding, powerful tools, and scalability make it an ideal choice for growing businesses. With the ability to offer personalized experiences and monetize services, this app is your pathway to success.
Pro Tip
Focus on offering personalized onboarding for your white-label app users. A smooth start ensures better client retention and satisfaction.
Explore GoHighLevel’s white-label plans today and unlock endless possibilities. Visit GoHighLevel to get started.
FAQs
1. What is the GoHighLevel white-label desktop app?
It’s a branded version of GoHighLevel’s all-in-one CRM, designed for agencies and SaaS providers.
2. Can I customize the interface to match my brand?
Yes, you can personalize logos, colors, and domain names to reflect your business.
3. What support is available for white-label users?
GoHighLevel provides guides, tutorials, and live customer support.
4. How does white labeling affect my clients’ experience?
It enhances professionalism by showcasing your brand at every touchpoint.
5. Are there any hidden fees?
Besides the Pro plan cost, additional fees may include domain and branding expenses.