You’re here because you’re torn between Kartra and Teachable, right? Well, you’re in luck! Let’s dive deep into both platforms, unravel their features, and help you make an informed decision. Ready? Let’s go!

Choosing the right platform for your online business is like choosing the right partner for a dance. You want someone (or something, in this case) that complements your moves and makes you shine on the floor. Kartra and Teachable are two such platforms, each with its unique rhythm. But which is the right partner for you?

What is Kartra?

Kartra, at its core, is an all-in-one platform that not only allows you to create online courses but also helps with email marketing, hosting webinars, and even building landing pages.

Features of Kartra:

  • Course creation: Easily develop courses with drag-and-drop functionality.
  • Email marketing: Automated campaigns to keep your audience engaged.
  • Webinar hosting: Host live or pre-recorded sessions.

Pricing of Kartra:

  • Starter: $99/month
  • Silver: $199/month
  • Gold: $299/month

What is Teachable?

Teachable, on the other hand, is laser-focused. It’s a platform dedicated to online course creators, offering tools to design, market, and sell their courses.

Features of Teachable:

  • Powerful editor: Design your courses with ease.
  • Integrated payment solutions: Hassle-free transactions.
  • Student Analytics: Keep track of learner progress and performance.

Pricing of Teachable:

  • Basic: $39/month
  • Professional: $119/month
  • Business: $299/month

Head-to-Head Comparison

Alright, let’s pit these two giants against each other!

Ease of Use

Both platforms are user-friendly, but Kartra, with its all-in-one approach, may seem overwhelming to some. Teachable’s dedicated course creation tools offer a more streamlined experience.

Integrations and Add-ons

Kartra stands out with a wide array of integrations ranging from email marketing to webinar solutions. Teachable, though more course-focused, also offers essential integrations that can enhance your course delivery.

Customization Capabilities

Customization is crucial. You want your platform to reflect your brand, don’t you?

  • Kartra’s Customization: With Kartra, you get a host of templates and design tools to craft your unique brand presence.
  • Teachable’s Customization: Teachable gives a more specialized set of tools tailored for course creators, making course page designs more intuitive.

Audience Engagement and Interaction

Both platforms recognize the importance of keeping students engaged. After all, a disinterested student is less likely to complete a course or purchase future courses.

Kartra’s Engagement Tools:

  • Behavior-triggered communication: Based on the student’s actions, Kartra can send out targeted emails to keep them engaged or provide assistance when they seem stuck.
  • Video hosting: Unlike many platforms, Kartra has its own video hosting. This means you can embed videos right into your course without relying on third-party services. Plus, you can add interactive elements to these videos, like polls or quizzes, further enhancing engagement.

Teachable’s Engagement Tools:

  • Course completion certificates: A great way to motivate students to finish a course is by offering a certificate at the end. Teachable has this feature built-in.
  • Integrated Blogging: Teachable comes with a built-in blogging feature, allowing you to create content that complements your courses, keeping your audience engaged and always coming back for more.

Sales and Marketing Tools

Selling your course is just as essential as creating a fantastic course. Both platforms understand this and offer tools to help increase sales.

Kartra’s Sales Tools:

  • Built-in Affiliate Program: This lets you leverage affiliates to promote and sell your courses, giving them a commission for every sale they bring in.
  • Upsells and Downsells: Within the Kartra dashboard, you can easily set up upsell or down-sell offers. For instance, if a student purchases one course, they could be offered a related course at a discounted rate.
  • A/B Testing: Test out different sales pages to see which one converts best, ensuring that you always put your best foot forward.

Teachable’s Sales Tools:

  • One-Click Upsells: Similar to Kartra, Teachable allows you to offer complementary courses to students at a discounted rate after they make an initial purchase.
  • Course Bundling: This feature allows creators to bundle multiple courses together and offer them at a combined lower rate, increasing perceived value.
  • Integrated Affiliate Marketing: Teachable also offers affiliate marketing, though some users argue that it’s not as robust or intuitive as Kartra’s.

Flexibility and Scalability

As your online course business grows, you want a platform that can grow with you.

Kartra’s Flexibility:

  • Membership sites: Apart from individual courses, you can set up membership sites with Kartra. This is perfect for those who wish to offer content on a subscription basis.
  • Advanced Automation: Kartra provides advanced automation, allowing for intricate, behavior-driven sequences that can adapt based on the user’s interactions.

Teachable’s Flexibility:

  • Powerful Integrations: While Teachable itself may not have every feature under the sun, it makes up for it with its powerful integrations. From email marketing to analytics, if there’s a tool you need, Teachable probably integrates with it.
  • Unlimited Students: Even on its basic plan, Teachable doesn’t limit the number of students you can have. This means that as your student base grows, you won’t face any additional fees or need to upgrade your plan.

Final Verdict

Choosing between Kartra and Teachable is no easy task, given the robust features and distinct advantages each brings to the table. Your decision boils down to your specific needs:

  • If you’re looking for an all-encompassing platform that caters to various facets of an online business, from course creation to email marketing and automation, Kartra stands out as a holistic choice. Its integrated tools are designed for businesses that need more than just a course platform. The versatility it offers can be a boon for entrepreneurs wanting an all-in-one solution.
  • On the other hand, if your primary aim is to create, sell, and manage online courses with a platform that is built primarily for educators and is laser-focused on providing the best course delivery experience, then Teachable is your best bet. Its simplicity, coupled with powerful course-centric tools, makes it an excellent choice for educators at heart.

Remember, the best platform isn’t necessarily the one with the most features but the one that aligns best with your goals and offers tools that facilitate your growth. Take the time to assess your priorities, and make an informed decision based on what will serve you best in the long run. Whatever your choice, both platforms are formidable contenders in the realm of online course platforms.

In Short

It’s like comparing apples and oranges. If you’re looking for a comprehensive business solution, Kartra is your go-to. But if your primary focus is course creation, delivery, and selling, Teachable might just be your dance partner.


1. Is Kartra only for online courses?

No, Kartra offers a range of services from course creation to email marketing.

2. Does Teachable offer email marketing tools?

Not directly, but it integrates well with popular email marketing platforms.

3. Can I migrate from Kartra to Teachable (or vice-versa)?

Yes, both platforms support data migration, but the process might require some technical know-how.

4. Which platform offers better customer support?

Both platforms pride themselves on robust customer support. It often boils down to personal preference.

5. Is there a free trial available for either platform?

Both Kartra and Teachable offer limited-time free trials for new users.