Table of Contents
INTRODUCTION
Kajabi and Thinkific are both online course-creation platforms that allow users to create and sell digital courses. Both platforms provide a range of features and tools to create and manage online courses, including customizable templates, course builders, marketing tools, and analytics.

Kajabi is a more comprehensive platform that offers not only course creation but also website building, email marketing, and sales funnel creation. It is a good option for entrepreneurs and businesses who want an all-in-one platform to manage their digital business.
On the other hand, Thinkific is a more straightforward platform that focuses primarily on course creation and delivery. It offers a range of tools for course creation and management, and it is a good option for users who want a dedicated platform for online course creation.
Both Kajabi and Thinkific have their strengths and weaknesses, and the choice between the two will depend on individual needs and preferences. Ultimately, users should consider factors such as pricing, features, ease of use, and support when choosing a platform for their online course creation needs.
COMPARISON OF FEATURES BETWEEN KAJABI AND THINKIFIC
Kajabi and Thinkific are two popular online course platforms. It allows users to create and sell courses online. Here are some key features of both platforms for comparison:
FEATURES OF KAJABI
Kajabi is an all-in-one platform designed for creating and selling online courses, digital products, and memberships. Here are some of its key features:
- Course Creation: Kajabi provides all the tools you need to create online courses, from building the course structure to uploading content such as videos, PDFs, quizzes, and assignments.
- Website Builder: Kajabi has a drag-and-drop website builder that allows you to create a customized website without any coding knowledge. You can choose from a variety of templates, add your branding, and personalize your website to your liking.
- Email Marketing: Kajabi offers email marketing tools that allow you to create and send newsletters, automated email campaigns, and broadcasts to your subscribers. You can segment your list and personalize your emails for better engagement.
- Sales Pages: Kajabi has a variety of customizable sales page templates that allow you to create landing pages, product pages, and checkout pages that are optimized for conversions.
- Membership Sites: Kajabi allows you to create membership sites that offer gated content, recurring subscriptions, and member-only benefits. You can manage your membership site from a central dashboard and offer various levels of access to your members.
- Analytics: Kajabi provides detailed analytics that allows you to track your website traffic, course progress, sales, and email engagement. You can use this data to make informed decisions about your business.
- Integrations: Kajabi integrates with various third-party tools such as Stripe, PayPal, Zapier, and Google Analytics, allowing you to connect your platform with other tools you may use.
- Support: Kajabi provides 24/7 customer support via email and chat, along with an extensive knowledge base and community forum.
Overall, Kajabi is a comprehensive platform that allows you to create, market, and sell your online courses and digital products in one place.
FEATURES OF THINKIFIC
Thinkific is a powerful and user-friendly platform. It involves creating and selling online courses. Some of its key features include:
- Course creation: Thinkific provides a simple drag-and-drop course builder that allows you to create courses with ease. You can customize your courses with multimedia content, quizzes, surveys, and more.
- Customizable design: Thinkific offers a wide range of customizable templates that allow you to create a unique and professional look for your course website.
- Marketing tools: Thinkific offers a range of marketing tools to help you promote your courses and grow your audience. These include email marketing, social media integration, and affiliate marketing.
- Payment processing: Thinkific integrates with a variety of payment gateways, including PayPal and Stripe, allowing you to easily collect payments from your students.
- Student management: Thinkific provides a student management system that allows you to manage your student’s progress, track their engagement, and communicate with them directly.
- Analytics and reporting: Thinkific provides detailed analytics and reporting tools that allow you to track your course performance, measure your success, and identify areas for improvement.
- Integrations: Thinkific integrates with a wide range of third-party tools, including email marketing platforms, analytics tools, and CRMs, to help you manage your business more effectively.
Overall, Thinkific provides a comprehensive platform for creating and selling online courses, with a range of features that make it easy to create, market, and manage your courses.
COMPARISON OF PRICING BETWEEN KAJABI AND THINKIFIC
Kajabi and Thinkific are both popular online course platforms. It offers similar features. But there are some differences in their pricing structures.
PRICING OF KAJABI
Pricing of Kajabi includes a basic plan, growth plan, and pro plan. The pro plan has an affiliate program. Premium plan has a professional account manager.

Basic Plan:
The Basic plan costs $149 per month when billed annually, or $169 per month when billed monthly.
- This plan includes basic features such as one website.
- Three products
- Unlimited landing pages.
- Marketing emails and up to 10,000 contacts.
Growth Plan:
- The Growth plan costs $199 per month when billed annually, or $219 per month when billed monthly.
- This plan includes all of the features of the Basic plan
- Additional features such as 15 products.
- Up to 25,000 contacts.
- The ability to create a private podcast feed.
Pro Plan:
- The Pro plan costs $399 per month when billed annually, or $449 per month when billed monthly.
- This plan includes all of the features of the Growth plan, plus additional features such as 100 products.
- Up to 100,000 contacts.
- The ability to create an affiliate program.
- Advanced automation features
Premium Plan: - The Premium plan costs $899 per month when billed annually, or $999 per month when billed monthly.
- This plan includes all of the features of the Pro plan, plus additional features.
- Up to 1,000,000 contacts.
- White-glove onboarding.
- Access to a dedicated account manager.
- It’s important to note that these prices are subject to change, and Kajabi occasionally offers promotions or discounts on its pricing plans.
- Additionally, Kajabi offers a 14-day free trial so users can try the platform before committing to a paid plan.
PRICING OF THINKIFIC
Thinkific is a popular online course platform that allows creators to create and sell courses online. The platform offers a variety of pricing plans, depending on the needs and budget of the creator.

Here are the current pricing plans for Thinkific and they are as follows:
- Free Plan: The free plan allows creators to create up to three courses and have unlimited students. However, this plan comes with limited features and branding options.
- Basic Plan: The Basic Plan costs $49 per month (billed annually) or $59 per month (billed monthly). This plan includes unlimited courses, quizzes and surveys, and the ability to sell courses. However, it comes with a 10% transaction fee on each sale.
- Pro Plan: The Pro Plan costs $99 per month (billed annually) or $119 per month (billed monthly). This plan includes all the features of the Basic Plan, as well as advanced customization and branding options, advanced course pricing options, and the ability to offer certificates.
- Premier Plan: The Premier Plan is a custom pricing plan that offers advanced features such as single sign-on, onboarding consultations, and dedicated account management.
It’s important to note that these pricing plans are subject to change, and it’s always best to check the Thinkific website for the most up-to-date information.
COMPARISON OF PROS AND CONS BETWEEN KAJABI AND THINKIFIC
Kajabi and Thinkific are both popular online course platforms. It offers similar features. But there are some differences in their pros and cons.
PROS AND CONS OF KAJABI
Kajabi provides all the tools you need to create, market, and sell your digital products in one place. While Kajabi does integrate with some third-party tools, it doesn’t offer as many integrations as some other platforms.
PROS OF KAJABI
- Platforms: This means you don’t need to use multiple platforms to get everything done.
- Interface: Kajabi has a user-friendly interface that makes it easy for beginners to get started. You don’t need any technical skills to use the platform.
- Customization: Kajabi allows you to fully customize your website and landing pages to match your branding and design preferences.
- Automation: Kajabi includes built-in email marketing and automation.
- Affiliate Marketing: It consists of affiliate marketing tools to help you grow your audience and increase sales.
- Support: Kajabi offers excellent customer support with 24/7 live chat and a comprehensive knowledge base.
CONS OF KAJABI
- Design: While you can customize your website and landing pages, the design options are somewhat limited compared to other platforms.
- Promotion: Kajabi is primarily designed for creating and selling digital products, so if you have other types of content you want to share, it may not be the best fit.
- Learning: While Kajabi is user-friendly, it still takes time to learn all the features and get the most out of the platform.
PROS AND CONS OF THINKIFIC
Here are the pros and cons of using Thinkific for your online course:
PROS OF THINKIFIC
These features help to enhance the learning experience for your students. Their support team is knowledgeable and responsive, ensuring that you get the help you need when you need it. There are course completion certificates.
- User-friendly: Thinkific is incredibly easy to use and requires no technical skills to get started. You can create and customize your courses without any coding knowledge.
- Flexible course creation: With Thinkific, you can create different types of courses, including multimedia courses, webinars, membership sites, and more.
- Robust features: Thinkific offers a wide range of features such as quizzes, surveys, and discussion forums.
- Great customer support: Thinkific provides excellent customer support through email, phone, and live chat.
- Affordable pricing: Thinkific offers different pricing plans to suit various budgets. You can choose the plan that best fits your needs and budget.
Cons:
Thinkific is a great platform for creating and selling online courses. It has limited customization. The integration is limited.
- Limited customization: While Thinkific offers some customization options, there are limits to what you can do. If you want complete control over your course design, Thinkific may not be the best option for you.
- Limited integrations: Thinkific does not offer as many integrations as some other platforms. If you need to integrate with a specific tool or service, you may need to look elsewhere.
- Transaction fees: Thinkific charges transaction fees on some of its pricing plans. If you want to avoid these fees, you’ll need to upgrade to a higher-priced plan.
- Limited marketing features: While Thinkific offers some marketing features such as email marketing and affiliate marketing, it doesn’t offer as many marketing tools as some other platforms. If you need advanced marketing features, you may need to use third-party tools.
- Limited automation: Thinkific’s automation features are limited compared to some other platforms. If you need advanced automation features, you may need to use third-party tools.
However, it does have some limitations when it comes to customization, integrations, marketing, and automation.
COMPARISON OF CUSTOMER SUPPORT BETWEEN KAJABI AND THINKIFIC
Kajabi and Thinkific are both popular online course platforms. It offers similar features. But there are some differences in their customer support.
CUSTOMER SUPPORT OF KAJABI
Kajabi offers several features to assist its customers:
- Knowledge base: Kajabi has a comprehensive knowledge base that includes articles, videos, and step-by-step guides to help customers understand and use its platform.
- Email support: Kajabi offers email support to its customers, which is available 24/7. Customers can submit their queries or issues via email, and Kajabi’s support team will respond as soon as possible.
- Live chat support: Kajabi also offers live chat support to its customers, which is available during business hours. Customers can chat with Kajabi’s support team in real-time and get quick assistance.
- Community support: Kajabi has a community forum where customers can ask questions, share ideas, and connect with other Kajabi users.
- Phone support: Kajabi offers phone support to its customers, but it is only available for certain plans.
Overall, Kajabi provides a range of customer assistance options to ensure that its customers have access to help when they need it.
CUSTOMER SUPPORT OF THINKIFIC
Thinkific offers a variety of customer assistance features to help users get the most out of their platform.
- Knowledge base: Thinkific has a comprehensive knowledge base that contains articles and tutorials on various topics related to using the platform. Users can search for answers to their questions or browse through different categories to find information on specific features or tools.
- Email support: Thinkific users can contact the support team via email and expect a response within 24 hours. The team is available to help with any questions or issues related to using the platform.
- Live chat support: For users with urgent questions or issues, Thinkific offers live chat support during business hours. This feature allows users to chat with a support representative in real-time to get help quickly.
- Community forum: Thinkific has a community forum where users can connect with other users, ask questions, share ideas, and get feedback on their courses. The forum is a great resource for getting help from other users who have experience using the platform.
- Training resources: Thinkific offers a variety of training resources, including webinars, online courses, and workshops, to help users learn how to use the platform effectively. These resources are designed to help users get up and running quickly and to improve their skills over time.
Overall, Thinkific’s customer assistance features are designed to provide users with the support they need to succeed with the platform. Whether users need help with technical issues, course design, or marketing, Thinkific’s support team is there to help.
CONCLUSION
Kajabi and Thinkific are both popular online course platforms that allow creators to create and sell courses to their audience. While both platforms offer similar features such as course creation, marketing tools, and analytics, there are some differences between the two.
Kajabi is known for its all-in-one platform, which means that it offers website hosting, email marketing, and sales funnels in addition to course creation. This makes it a great choice for entrepreneurs who want to have all their digital business needs in one place. Kajabi is also more expensive than Thinkific, with pricing starting at $149 per month.
Thinkific, on the other hand, is more focused on course creation and provides a user-friendly interface that makes it easy to create and sell courses. It is also more affordable, with pricing starting at $49 per month. However, it does not offer as many advanced marketing tools as Kajabi.
In conclusion, both Kajabi and Thinkific are excellent platforms for creating and selling online courses. The choice between the two ultimately depends on the specific needs and preferences of the creator. If you are looking for an all-in-one platform with advanced marketing tools, Kajabi may be the better choice. However, if you are primarily focused on course creation and want an affordable and user-friendly platform, Thinkific may be the better option.